Job Description

Job Summary (Primary function) 
Incyte Biosciences Japan GK (INCYJP) presently an expanding development stage organization, positioned to move to commercialization stage upon successful completion of clinical development projects with lead products in oncology and potentially even non-oncology indications. The Director, Marketing develops strategy, communication plans, and executes tactics in Japanese market. This position works collaboratively with key stakeholders including Medical Affairs, Sales, and Regulatory to develop and implement brand and disease area strategies. It is also expected to ensure marketing excellence while embedding strategic frame work and digital capability in the organization. This position reports to General Manager of INCYJP.

Essential Functions of the Job (Key responsibilities)

• Responsible for managing other marketing professionals.
• Ensure seamless sharing of information, best practices, and lessons learned across the organization.
• Lead the development and implementation of key initiatives including brand and disease strategy, oncology healthcare professional educational programs and materials across multiple marketing channels.
• Develop short to long term sales forecast for both in-line products and pipeline assets.
• Support competitive intelligence initiatives.
• Lead budget preparation and management.
• Develop and maintain a comprehensive understanding of therapeutic areas, becoming the commercial expert for these disease areas.
• Develop KEE (key external expert) strategy.
• Incorporate customer insights into programs and materials.
• Coordinate/Lead cross-functional team of Sales and other key functional areas including Medical Affairs, Regulatory, Pharmacovigilance, and Legal/Compliance.
• Manage external agencies to develop and implement promotional programs and materials.
• Work closely with key hematology/oncology stakeholders including nurses, hospitals, office staff ,and professional societies.
• Develop/conduct external communication plans to increase company presence as well as disease awareness leveraging external vendors.
• Perform all company business in accordance with regulations and company policies and procedures.
• Contribute positively to a strong culture of business integrity and ethics

Qualifications (Minimal acceptable level of education, work experience, and competency)

Education

•  Bachelor’s degree required. Advanced business degree strongly preferred

Experience

• 3+ years pharmaceutical commercial brand leadership
• At least 5 years pharmaceutical / consulting/ digital life science industry experience
• Experience and knowledge of oncology/hematology products is preferred
• Product launch experience is a plus

Language Proficiency

• Fluency in Japanese and English

Others

• High level of proactivity, flexibility and drive
• Demonstrated strong communication & creative solution skills
• Ability to work with multiple functions in a complex environment

Disclaimer: The above statements are intended to describe the general nature and level of work performed by employees assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications. Management reserves the right to change or modify such duties as required.

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